{"product_id":"proraso-red-aftershave-lotion-100ml","title":"Proraso Red Aftershave Lotion 100ml","description":"\u003cp\u003eThe Proraso Red Aftershave Lotion executes the nourishing splash protocol—an alcohol-based formulation that combines the bracing impact of traditional aftershave with the sandalwood-driven warmth and botanical conditioning of the Red system. For operatives managing coarse beard growth, this lotion delivers immediate bracing action without sacrificing the deeper nourishing properties essential to demanding skin conditions.\u003c\/p\u003e  \u003ch3\u003eFragrance Profile\u003c\/h3\u003e \u003cp\u003eThe Red lotion announces itself through warm sandalwood notes—a woody, inherently calming aromatic that establishes presence throughout the application protocol. Where Green achieves sharpness, Red commands authority through warmth. The sandalwood provides olfactory sophistication whilst simultaneously conditioning the skin at molecular level.\u003c\/p\u003e  \u003ch3\u003eRecovery \u0026amp; Conditioning\u003c\/h3\u003e \u003cp\u003eThe formulation balances immediate astringency via denatured alcohol with longer-term conditioning through glycerin, shea butter extracts, and sandalwood oil. Unlike the balm's density, the lotion structure prioritises splash-application speed whilst maintaining nourishing intent. Sandalwood oil serves triple duty: fragrance delivery, inherent skin-conditioning properties, and subtle antimicrobial action. Witch hazel anchors the toning protocol. This lotion demands to be splashed—the alcohol evaporates rapidly, leaving conditioned skin that defies the typical post-shave tightness.\u003c\/p\u003e  \u003ch3\u003eTechnical Specifications\u003c\/h3\u003e \u003cul\u003e \u003cli\u003eSize: 100ml\u003c\/li\u003e \u003cli\u003eFormat: Lotion (splash)\u003c\/li\u003e \u003cli\u003eColour system: Red (Nourishing for coarse beards)\u003c\/li\u003e \u003cli\u003eKey ingredients: Alcohol denat., glycerin, witch hazel, sandalwood oil, shea butter extracts\u003c\/li\u003e \u003cli\u003eParaben-free, Italian-made\u003c\/li\u003e \u003c\/ul\u003e  \u003ch3\u003eComplete The System\u003c\/h3\u003e\u003cp\u003eFor the complete Proraso Red (Sandalwood) protocol, precede with the \u003ca href=\"\/products\/proraso-red-pre-shave-cream-100ml\"\u003eProraso Pre-Shave Cream Red 100ml\u003c\/a\u003e and shave with the \u003ca href=\"\/products\/proraso-red-shaving-soap-bowl-150ml\"\u003eProraso Shaving Soap Bowl Red 150ml\u003c\/a\u003e. Operatives preferring a non-alcohol recovery may opt for the \u003ca href=\"\/products\/proraso-red-aftershave-balm-100ml\"\u003eProraso Aftershave Balm Red 100ml\u003c\/a\u003e instead.\u003c\/p\u003e\u003ch3\u003eThe Brand: Proraso\u003c\/h3\u003e \u003cp\u003eProraso stands as the gold standard of Italian grooming heritage. Since their Florence establishment in 1948, they have crafted the three-protocol system—Green for everyday operations, Red for coarse-beard missions, and White for sensitive-skin assignments. Every formulation prioritises glycerine-rich bases, botanical actives, and a refusal of artificial colourants. Proraso is not merely equipment; it is institutional memory in a bottle.\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":53614840119623,"sku":"PRO-ASP-RED-100","price":8.7,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0968\/0361\/9143\/files\/proraso-red-aftershave-lotion-100ml.png?v=1774727582","url":"https:\/\/agentshave.co.uk\/products\/proraso-red-aftershave-lotion-100ml","provider":"Agent Shave","version":"1.0","type":"link"}