{"product_id":"proraso-blue-aftershave-balm-100ml","title":"Proraso Blue Aftershave Balm 100ml","description":"\u003cp\u003eThe recovery asset for operatives who demand thorough post-shave conditioning without the bite of alcohol. Proraso's Blue Aftershave Balm completes the Protective and Moisturising system — a creamy, non-greasy formulation that leaves the skin visibly soft, protected, and conditioned against the cumulative demands of daily protocol.\u003c\/p\u003e\u003ch3\u003eFragrance Profile\u003c\/h3\u003e\u003cp\u003eThe Blue Line fragrance presents a modern fern accord — clean, precise, and masculine without aggression. Spicy facets add definition and depth to the fougère core, whilst the base settles into a warm amber and musk dry-down of understated sophistication. A fragrance designed for discretion and daily utility.\u003c\/p\u003e\u003ch3\u003eRecovery\u003c\/h3\u003e\u003cp\u003eAlcohol-free by design, the Blue Balm provides immediate soothing and conditioning without the sting of an alcohol-based splash. Aloe vera delivers anti-inflammatory, soothing action on post-shave skin. Vitamin E provides antioxidant protection and supports the skin's natural defence mechanisms. Liquorice extract contributes a brightening, soothing action that reinforces skin elasticity with continued daily use. The creamy texture absorbs rapidly without greasiness, leaving the skin soft and supple.\u003c\/p\u003e\u003ch3\u003eTechnical Specifications\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eSize: 100ml\u003c\/li\u003e\n\u003cli\u003eFormat: Alcohol-free aftershave balm, cream\u003c\/li\u003e\n\u003cli\u003eKey actives: Aloe vera, Vitamin E, liquorice extract\u003c\/li\u003e\n\u003cli\u003eFragrance profile: Fern, spice, amber, musk\u003c\/li\u003e\n\u003cli\u003eNo parabens \/ No silicones \/ No mineral oils \/ No animal ingredients\u003c\/li\u003e\n\u003cli\u003eDermatologically tested\u003c\/li\u003e\n\u003cli\u003eOrigin: Italy\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eComplete The Protocol\u003c\/h3\u003e\u003cp\u003ePart of the Proraso Blue system — pair with the \u003ca href=\"\/products\/proraso-blue-shaving-soap-tube-150ml\"\u003eProraso Blue Shaving Soap in Tube 150ml\u003c\/a\u003e and the \u003ca href=\"\/products\/proraso-blue-pre-shave-cream-100ml\"\u003eProraso Blue Pre-Shave Cream 100ml\u003c\/a\u003e for the complete protective and moisturising protocol.\u003c\/p\u003e\u003ch3\u003eThe Brand: Proraso\u003c\/h3\u003e\u003cp\u003eProraso was founded in Florence in 1948 and has since become one of the world's most recognised shaving brands. Operating from the same Florentine laboratory for over 75 years, the brand has built its reputation on formulations that combine accessibility with genuine performance. The Blue Line — protective and moisturising — is Proraso's most technically refined system, engineered for those who demand thorough coverage and lasting skin comfort throughout the protocol.\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":53908592492871,"sku":"PRO-AB-BLU-100","price":8.42,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0968\/0361\/9143\/files\/proraso-blue-aftershave-balm-100ml.png?v=1778697902","url":"https:\/\/agentshave.co.uk\/products\/proraso-blue-aftershave-balm-100ml","provider":"Agent Shave","version":"1.0","type":"link"}